01 / NAICS Market Profile
NAICS 454390 Other Direct Selling Establishments Federal Contracts
North American Industry Classification System code 454390
Federal contract activity classified under Other Direct Selling Establishments across FY 2020–FY 2026. Net obligations include both new obligations and subsequent deobligations.
02 / Market Size
How large is the NAICS 454390 federal market?
03 / Spending Trend
NAICS 454390 contract spending by fiscal year
Annual obligations, activity, and participation across the same FY 2020–FY 2026 profile window.
Latest closed fiscal year-$1.3K
FY 2026| Fiscal year | Obligations | Actions | Vendors | Customers | Change |
|---|---|---|---|---|---|
| FY 2020 | $1.29M | 29 | 18 | 17 | — |
| FY 2021 | $341.6K | 34 | 16 | 16 | −73.6% |
| FY 2022 | $385.2K | 26 | 14 | 14 | +12.7% |
| FY 2023 | $69.4K | 17 | 8 | 8 | −82.0% |
| FY 2024 | $24.4K | 7 | 6 | 4 | −64.9% |
| FY 2025 | $21.1K | 3 | 3 | 3 | −13.6% |
| FY 2026 | -$1.3K | 3 | 2 | 2 | −106.2% |
04 / Top Federal Customers
Which federal agencies buy most in this industry?
Ranked by net obligations during FY 2020–FY 2026.
| Federal customer | Code | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|
| U.S. SECRET SERVICE | 7009 | $923.8K | 1 | 1 | 43.3% |
| DEPT OF THE AIR FORCE | 5700 | $262.5K | 6 | 2 | 12.3% |
| STATE, DEPARTMENT OF | 1900 | $169.7K | 20 | 3 | 8.0% |
| ENERGY, DEPARTMENT OF | 8900 | $146.0K | 12 | 2 | 6.8% |
| GREAT LAKES ST. LAWRENCE SEAWAY DEVELOPMENT CORPORATION | 6947 | $144.9K | 1 | 1 | 6.8% |
| VETERANS AFFAIRS, DEPARTMENT OF | 3600 | $121.9K | 9 | 2 | 5.7% |
| FEDERAL PRISON SYSTEM / BUREAU OF PRISONS | 1540 | $91.5K | 4 | 3 | 4.3% |
| NATIONAL INSTITUTES OF HEALTH | 7529 | $69.1K | 1 | 1 | 3.2% |
| NATIONAL AERONAUTICS AND SPACE ADMINISTRATION | 8000 | $48.6K | 4 | 3 | 2.3% |
| FOOD AND DRUG ADMINISTRATION | 7524 | $46.3K | 4 | 1 | 2.2% |
05 / Contracting Offices
Which contracting offices buy in NAICS 454390?
Ranked by net obligations during FY 2020–FY 2026.
| Office | Code | Agency | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|---|
| U. S. SECRET SERVICE | 70US09 | U.S. SECRET SERVICE | $923.8K | 1 | 1 | 43.3% |
| NATIONAL ENERGY TECHNOLOGY LABORATORY | 892433 | ENERGY, DEPARTMENT OF | $146.0K | 12 | 2 | 6.8% |
| 6923G5 GREAT LAKES ST LAWRENCE SWY DEV. CORP. | 6923G5 | GREAT LAKES ST. LAWRENCE SEAWAY DEVELOPMENT CORPORATION | $144.9K | 1 | 1 | 6.8% |
| FA6800 AFICC 767 ESF | FA6800 | DEPT OF THE AIR FORCE | $140.0K | 2 | 1 | 6.6% |
| NETWORK CONTRACT OFFICE 23 (36C263) | 36C263 | VETERANS AFFAIRS, DEPARTMENT OF | $107.6K | 7 | 1 | 5.0% |
| AMERICAN CONSULATE RIO DE JANEIRO | 19BR82 | STATE, DEPARTMENT OF | $83.4K | 13 | 1 | 3.9% |
| NATIONAL INSTITUTES OF HEALTH NIDA | 75N950 | NATIONAL INSTITUTES OF HEALTH | $69.1K | 1 | 1 | 3.2% |
| FA4484 87 CONS PK | FA4484 | DEPT OF THE AIR FORCE | $53.1K | 1 | 1 | 2.5% |
| NASA SHARED SERVICES CENTER | 80NSSC | NATIONAL AERONAUTICS AND SPACE ADMINISTRATION | $48.6K | 4 | 3 | 2.3% |
| AMERICAN EMBASSY MEXICO - NAS | 19MX90 | STATE, DEPARTMENT OF | $46.4K | 3 | 1 | 2.2% |
06 / Top Vendors
Which contractors lead the NAICS 454390 market?
| Vendor | Obligations | Actions | Customers | Market share | Latest activity |
|---|---|---|---|---|---|
| PUBLIC ORDER SOLUTIONS, LLC | $923.8K | 1 | 1 | 43.3% | Sep 27, 2020 |
| UNIFIRE, INC | $224.7K | 5 | 2 | 10.5% | Jul 26, 2021 |
| JEOL USA, INC. | $189.4K | 9 | 3 | 8.9% | Jun 5, 2024 |
| ALL TERRAIN WATER CORPORATION | $144.9K | 1 | 1 | 6.8% | Apr 8, 2022 |
| MISCELLANEOUS FOREIGN AWARDEES | $120.1K | 23 | 3 | 5.6% | Jul 9, 2024 |
| WATER CONDITIONING OF HOT SPRINGS, INC. | $107.6K | 7 | 1 | 5.0% | Jan 28, 2026 |
| ICON SCIENTIFIC INC | $69.1K | 1 | 1 | 3.2% | Jul 17, 2020 |
| DMZ ENVIRONMENTAL AND SAFETY SYSTEMS, LTD CO | $46.4K | 3 | 1 | 2.2% | Jun 20, 2023 |
| DIGITAL DOLPHIN SUPPLIES, LLC | $44.8K | 1 | 1 | 2.1% | Sep 3, 2020 |
| CLIPPER CONTROLS, INC. | $38.5K | 1 | 1 | 1.8% | Jun 30, 2020 |
07 / Product and Service Mix
What products and services are purchased under NAICS 454390?
| PSC | Description | Obligations | Actions | Vendors | Share |
|---|---|---|---|---|---|
| 8415 | CLOTHING, SPECIAL PURPOSE | $923.8K | 1 | 1 | 43.3% |
| 8340 | TENTS AND TARPAULINS | $224.7K | 4 | 1 | 10.5% |
| 4210 | FIRE FIGHTING EQUIPMENT | $144.9K | 1 | 1 | 6.8% |
| J066 | MAINT/REPAIR/REBUILD OF EQUIPMENT- INSTRUMENTS AND LABORATORY EQUIPMENT | $126.8K | 4 | 1 | 5.9% |
| 6640 | LABORATORY EQUIPMENT AND SUPPLIES | $115.5K | 6 | 3 | 5.4% |
| J099 | MAINT/REPAIR/REBUILD OF EQUIPMENT- MISCELLANEOUS | $108.5K | 14 | 2 | 5.1% |
| S114 | UTILITIES- WATER | $63.3K | 14 | 2 | 3.0% |
| 1367 | TACTICAL SETS, KITS, AND OUTFITS | $46.4K | 3 | 1 | 2.2% |
| 6515 | MEDICAL AND SURGICAL INSTRUMENTS, EQUIPMENT, AND SUPPLIES | $44.8K | 1 | 1 | 2.1% |
| H214 | EQUIPMENT AND MATERIALS TESTING- GUIDED MISSILES | $38.5K | 1 | 1 | 1.8% |
08 / Buying Pattern
How does the government buy in NAICS 454390?
| Common action type | Obligations | Actions |
|---|---|---|
| PURCHASE ORDER | $1.90M | 110 |
| DELIVERY ORDER | $227.9K | 6 |
| DEFINITIVE CONTRACT | -$7.7K | 2 |
| BPA CALL | $10.8K | 1 |
09 / Recent Contract Awards
What was awarded most recently in NAICS 454390?
| Award / PIID | Vendor | Signed date | Obligation | PSC | Agency / office |
|---|---|---|---|---|---|
| 89243321PFE000378 | SILVER WOLF ENTERPRISES CORP | Jan 28, 2026 | -$1.3K | S299 | ENERGY, DEPARTMENT OFNATIONAL ENERGY TECHNOLOGY LABORATORY |
| 89243321PFE000378 | SILVER WOLF ENTERPRISES CORP | Jan 28, 2026 | $0 | S299 | ENERGY, DEPARTMENT OFNATIONAL ENERGY TECHNOLOGY LABORATORY |
| 36C26321P0013 | WATER CONDITIONING OF HOT SPRINGS, INC. | Jan 28, 2026 | -$1 | J099 | VETERANS AFFAIRS, DEPARTMENT OFNETWORK CONTRACT OFFICE 23 (36C263) |
10 / Market Interpretation
How should contractors evaluate this market?
Start with the spending direction
Compare annual obligations with actions and vendor participation. Growth driven by only a few large actions represents a different opportunity from broad, recurring demand.
Follow the actual buyers
Move from federal customers to contracting offices. Offices reveal where acquisition responsibility and recurring purchasing activity are concentrated.
Measure accessible demand
Use competition, small-business participation, incumbent vendors, and PSC mix before treating the full $2.13M market as addressable.