GETWAB

02 / Market Size

How large is the NAICS 512230 federal market?

Net obligations$1.62M
Contract actions213
Vendors26
Federal customers22
Contracting offices36
Average action$7.6K
Largest action$55.0K
Data coverageFY 2020–FY 2026

03 / Spending Trend

NAICS 512230 contract spending by fiscal year

Annual obligations, activity, and participation across the same FY 2020–FY 2026 profile window.

Latest closed fiscal year$251.8K
FY 2026
Fiscal yearObligationsActionsVendorsCustomersChange
FY 2020$201.8K411114—
FY 2021$216.2K351312+7.1%
FY 2022$220.4K301013+1.9%
FY 2023$196.6K251111−10.8%
FY 2024$238.6K301210+21.4%
FY 2025$293.2K261414+22.9%
FY 2026$251.8K26912−14.1%

04 / Top Federal Customers

Which federal agencies buy most in this industry?

Ranked by net obligations during FY 2020–FY 2026.

Federal customerCodeObligationsActionsVendorsMarket share
DEFENSE MEDIA ACTIVITY (DMA)97F1$514.7K29631.8%
DEPT OF THE NAVY1700$332.4K591320.5%
DEPT OF THE ARMY2100$194.4K14412.0%
UNITED STATES AGENCY FOR GLOBAL MEDIA, BBG9568$166.4K21410.3%
CENTERS FOR MEDICARE AND MEDICAID SERVICES7530$74.3K1314.6%
NATIONAL OCEANIC AND ATMOSPHERIC ADMINISTRATION1330$46.8K712.9%
EXECUTIVE OFFICE OF THE PRESIDENT1100$40.8K1012.5%
STATE, DEPARTMENT OF1900$39.6K412.4%
DEPT OF DEFENSE EDUCATION ACTIVITY (DODEA)97F2$36.1K212.2%
DEFENSE LOGISTICS AGENCY97AS$33.4K1322.1%

05 / Contracting Offices

Which contracting offices buy in NAICS 512230?

Ranked by net obligations during FY 2020–FY 2026.

06 / Top Vendors

Which contractors lead the NAICS 512230 market?

VendorObligationsActionsCustomersMarket shareLatest activity
UNIVERSAL MUSIC-MGB NA LLC$424.7K631026.2%Aug 19, 2026
TRESONA MULTIMEDIA, LLC$150.2K1229.3%Aug 25, 2025
ASSOCIATED PRODUCTION MUSIC LLC$141.4K3358.7%Mar 25, 2026
GEMA GES.F.MUSIKALISCHE AUFFUHRUNGS-U.MECH.VERV. SRECHTE$112.9K517.0%Apr 23, 2026
FOOTAGE FIRM, INC.$110.0K216.8%Jun 24, 2026
SMITTY ECOMMERCE LLC$104.7K816.5%Oct 24, 2024
MISCELLANEOUS FOREIGN AWARDEES$80.7K1025.0%Dec 31, 2025
KYLE DOBBECK$80.0K1014.9%Nov 29, 2022
ITALSEA S.R.L. SOCIETA' ITALIANA SERVIZI AEROPORTUALI O BREVEMENTE ITALSEA S.R.L.$76.0K314.7%Mar 26, 2026
TRANSITION MUSIC, INCORPORATED$49.7K1223.1%Jan 29, 2026

07 / Product and Service Mix

What products and services are purchased under NAICS 512230?

PSCDescriptionObligationsActionsVendorsShare
7660SHEET AND BOOK MUSIC$449.4K481127.8%
DJ10IT AND TELECOM - SECURITY AND COMPLIANCE AS A SERVICE$230.0K14314.2%
T099PHOTO/MAP/PRINT/PUBLICATION- OTHER$215.1K19413.3%
R499SUPPORT- PROFESSIONAL: OTHER$135.6K2048.4%
7A21IT AND TELECOM - BUSINESS APPLICATION SOFTWARE (PERPETUAL LICENSE SOFTWARE)$117.6K1637.3%
DH10IT AND TELECOM - PLATFORM AS A SERVICE: DATABASE, MAINFRAME, MIDDLEWARE$45.5K712.8%
T016PHOTO/MAP/PRINT/PUBLICATION- AUDIO/VISUAL$38.5K1142.4%
7610BOOKS AND PAMPHLETS$36.1K212.2%
D317IT AND TELECOM- WEB-BASED SUBSCRIPTION$35.5K1122.2%
DA10IT AND TELECOM - BUSINESS APPLICATION/APPLICATION DEVELOPMENT SOFTWARE AS A SERVICE$35.0K1022.2%

08 / Buying Pattern

How does the government buy in NAICS 512230?

Competed under SAP37.6%80 actions
Not available for competition31.5%67 actions
Other / unknown30.0%64 actions
Competed0.9%2 actions
Other than small business share96.9%$1.57M
Small business share3.1%$50.4K
Common action typeObligationsActions
PURCHASE ORDER$1.53M196
DEFINITIVE CONTRACT$52.6K14
DELIVERY ORDER$36.1K2
BPA CALL$01

09 / Recent Contract Awards

What was awarded most recently in NAICS 512230?

10 / Market Interpretation

How should contractors evaluate this market?

01

Start with the spending direction

Compare annual obligations with actions and vendor participation. Growth driven by only a few large actions represents a different opportunity from broad, recurring demand.

02

Follow the actual buyers

Move from federal customers to contracting offices. Offices reveal where acquisition responsibility and recurring purchasing activity are concentrated.

03

Measure accessible demand

Use competition, small-business participation, incumbent vendors, and PSC mix before treating the full $1.62M market as addressable.