01 / NAICS Market Profile
NAICS 516210 Media Streaming Distribution Services, Social Networks, And Other Media Networks And Content Providers Federal Contracts
North American Industry Classification System code 516210
Federal contract activity classified under Media Streaming Distribution Services, Social Networks, And Other Media Networks And Content Providers across FY 2020–FY 2026. Net obligations include both new obligations and subsequent deobligations.
02 / Market Size
How large is the NAICS 516210 federal market?
03 / Spending Trend
NAICS 516210 contract spending by fiscal year
Annual obligations, activity, and participation across the same FY 2020–FY 2026 profile window.
| Fiscal year | Obligations | Actions | Vendors | Customers | Change |
|---|---|---|---|---|---|
| FY 2020 | $0 | 0 | 0 | 0 | — |
| FY 2021 | $0 | 0 | 0 | 0 | — |
| FY 2022 | $0 | 0 | 0 | 0 | — |
| FY 2023 | $12.71M | 181 | 95 | 39 | — |
| FY 2024 | $17.02M | 297 | 121 | 52 | +33.9% |
| FY 2025 | $15.02M | 359 | 122 | 52 | −11.7% |
| FY 2026 | $19.68M | 308 | 111 | 43 | +31.0% |
04 / Top Federal Customers
Which federal agencies buy most in this industry?
Ranked by net obligations during FY 2020–FY 2026.
| Federal customer | Code | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|
| DEPT OF THE AIR FORCE | 5700 | $22.51M | 97 | 33 | 34.9% |
| STATE, DEPARTMENT OF | 1900 | $15.67M | 147 | 30 | 24.3% |
| VETERANS AFFAIRS, DEPARTMENT OF | 3600 | $4.81M | 166 | 31 | 7.5% |
| DEPT OF THE ARMY | 2100 | $2.94M | 96 | 21 | 4.6% |
| EXECUTIVE OFFICE OF THE PRESIDENT | 1100 | $1.56M | 30 | 4 | 2.4% |
| FEDERAL EMERGENCY MANAGEMENT AGENCY | 7022 | $1.55M | 9 | 2 | 2.4% |
| TRANSPORTATION SECURITY ADMINISTRATION | 7013 | $1.51M | 15 | 5 | 2.3% |
| SECURITIES AND EXCHANGE COMMISSION | 5000 | $1.36M | 22 | 4 | 2.1% |
| ENERGY, DEPARTMENT OF | 8900 | $1.31M | 25 | 5 | 2.0% |
| NATIONAL SCIENCE FOUNDATION | 4900 | $1.18M | 2 | 1 | 1.8% |
05 / Contracting Offices
Which contracting offices buy in NAICS 516210?
Ranked by net obligations during FY 2020–FY 2026.
| Office | Code | Agency | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|---|
| FA8052 773 ESS | FA8052 | DEPT OF THE AIR FORCE | $21.70M | 71 | 24 | 33.7% |
| ACQUISITIONS - AQM MOMENTUM | 19AQMM | STATE, DEPARTMENT OF | $11.61M | 8 | 6 | 18.0% |
| EOP - OFFICE OF ADMINISTRATION | 113160 | EXECUTIVE OFFICE OF THE PRESIDENT | $1.56M | 30 | 4 | 2.4% |
| SUPPORT SERVICES SECTION(SS40) | 70FA40 | FEDERAL EMERGENCY MANAGEMENT AGENCY | $1.53M | 8 | 1 | 2.4% |
| SECURITIES AND EXCHANGE COMMISSION | 503102 | SECURITIES AND EXCHANGE COMMISSION | $1.36M | 22 | 4 | 2.1% |
| DIV OF ACQ AND COOPERATIVE SUPPORT | 491004 | NATIONAL SCIENCE FOUNDATION | $1.18M | 2 | 1 | 1.8% |
| ENTERPRISE INFORMATION TECHNOLOGY | 70T030 | TRANSPORTATION SECURITY ADMINISTRATION | $1.14M | 2 | 1 | 1.8% |
| HEADQUARTERS PROCUREMENT SERVICES | 893030 | ENERGY, DEPARTMENT OF | $1.13M | 21 | 5 | 1.8% |
| 244-NETWORK CONTRACT OFFICE 4 (36C244) | 36C244 | VETERANS AFFAIRS, DEPARTMENT OF | $897.7K | 24 | 4 | 1.4% |
| NETWORK CONTRACT OFFICE 23 (36C263) | 36C263 | VETERANS AFFAIRS, DEPARTMENT OF | $870.6K | 24 | 4 | 1.4% |
06 / Top Vendors
Which contractors lead the NAICS 516210 market?
| Vendor | Obligations | Actions | Customers | Market share | Latest activity |
|---|---|---|---|---|---|
| O'REILLY MEDIA, INC. | $7.21M | 4 | 1 | 11.2% | Jul 17, 2025 |
| HEARST MEDIA PRODUCTION GROUP LLC | $5.59M | 2 | 1 | 8.7% | May 21, 2026 |
| ATTN: INC. | $5.20M | 1 | 1 | 8.1% | Jun 8, 2026 |
| OVERDRIVE, INC. | $4.25M | 9 | 1 | 6.6% | Jul 17, 2025 |
| MISCELLANEOUS FOREIGN AWARDEES | $2.83M | 121 | 5 | 4.4% | Sep 30, 2026 |
| RED CARROT INC | $1.66M | 13 | 2 | 2.6% | Aug 14, 2026 |
| LIBRARY IDEAS, LLC | $1.62M | 4 | 1 | 2.5% | Jul 18, 2025 |
| MORNINGSTAR INVESTMENT MANAGEMENT LLC | $1.61M | 3 | 1 | 2.5% | Jul 3, 2025 |
| CHARTER COMMUNICATIONS OPERATING LLC | $1.38M | 64 | 8 | 2.1% | Aug 31, 2026 |
| POLITICO, LLC | $1.36M | 48 | 16 | 2.1% | Sep 28, 2026 |
07 / Product and Service Mix
What products and services are purchased under NAICS 516210?
| PSC | Description | Obligations | Actions | Vendors | Share |
|---|---|---|---|---|---|
| 7630 | NEWSPAPERS AND PERIODICALS | $13.28M | 122 | 36 | 20.6% |
| R426 | SUPPORT- PROFESSIONAL: COMMUNICATIONS | $12.97M | 83 | 21 | 20.1% |
| AF11 | EDUCATION, TRAINING, EMPLOYMENT, & SOCIAL SVCS R&D SVCS; EDUCATION SVCS R&D; BASIC RESEARCH | $10.82M | 8 | 3 | 16.8% |
| DG11 | IT and Telecom - Network: Satellite Communications and Telecom Access Services | $3.27M | 157 | 28 | 5.1% |
| 7A21 | IT AND TELECOM - BUSINESS APPLICATION SOFTWARE (PERPETUAL LICENSE SOFTWARE) | $2.87M | 33 | 12 | 4.4% |
| DG10 | IT AND TELECOM - NETWORK AS A SERVICE | $2.86M | 103 | 21 | 4.4% |
| DA10 | IT AND TELECOM - BUSINESS APPLICATION/APPLICATION DEVELOPMENT SOFTWARE AS A SERVICE | $1.77M | 77 | 16 | 2.7% |
| R699 | SUPPORT- ADMINISTRATIVE: OTHER | $1.69M | 39 | 9 | 2.6% |
| 5820 | RADIO AND TELEVISION COMMUNICATION EQUIPMENT, EXCEPT AIRBORNE | $1.26M | 14 | 4 | 1.9% |
| R499 | SUPPORT- PROFESSIONAL: OTHER | $1.24M | 38 | 9 | 1.9% |
08 / Buying Pattern
How does the government buy in NAICS 516210?
| Common action type | Obligations | Actions |
|---|---|---|
| PURCHASE ORDER | $43.36M | 931 |
| DEFINITIVE CONTRACT | $19.22M | 132 |
| BPA CALL | $1.33M | 62 |
| DELIVERY ORDER | $520.5K | 20 |
09 / Recent Contract Awards
What was awarded most recently in NAICS 516210?
10 / Market Interpretation
How should contractors evaluate this market?
Start with the spending direction
Compare annual obligations with actions and vendor participation. Growth driven by only a few large actions represents a different opportunity from broad, recurring demand.
Follow the actual buyers
Move from federal customers to contracting offices. Offices reveal where acquisition responsibility and recurring purchasing activity are concentrated.
Measure accessible demand
Use competition, small-business participation, incumbent vendors, and PSC mix before treating the full $64.43M market as addressable.