GETWAB

01 / Contract Profile

N0018925FZ199 Federal Contract Award

Agency code 1700

OPT IV SPACE CHARGES MEDIA PLACEMENT. ADD ADDITIONAL SERVICES, ESPECIALLY PAID SOCIAL, THROUGH 31 DECEMBER 2025.

02 / Contract Size and Status

What is the recorded size and timing of this contract?

Net obligations$6.35M
Contract actions2
Potential value$151.0K
Latest actionSep 30, 2025
Effective dateAug 21, 2025
Completion dateDec 31, 2025
NAICS markets1
PSC categories1

03 / Spending Trend

N0018925FZ199 contract spending by fiscal year

Annual net obligations across the complete period available for this agency and PIID, from the first recorded fiscal year through the latest contract action.

Fiscal yearNet obligationsActionsChange
FY 2025$6.35M2

04 / Federal Buyer

Which organization manages this contract?

DepartmentContracting agencyContracting office
DEPT OF DEFENSEDEPT OF THE NAVYNAVSUP FLT LOG CTR NORFOLK

05 / Contractor

Who holds this federal contract?

YOUNG & RUBICAM LLC

UEI M837GULLR4W8 · CAGE 0CME6

06 / NAICS Industries

Which industries classify this contract?

CodeDescriptionObligationsActionsShare
541810ADVERTISING AGENCIES$6.35M2100.0%

07 / Products and Services

What products or services were purchased?

CodeDescriptionObligationsActionsShare
R701SUPPORT- MANAGEMENT: ADVERTISING$6.35M2100.0%

08 / Place of Performance

Where is the work recorded?

NEW YORK, NEW YORK, NEW YORK, UNITED STATES

ZIP 100198760

09 / Contract Actions

What modifications and obligations were recorded?

Signed dateModificationObligationContracting officeNAICSPSC
Sep 30, 2025P00001$151.0KNAVSUP FLT LOG CTR NORFOLKOffice code N00189541810R701
Aug 21, 2025Base action$6.20MNAVSUP FLT LOG CTR NORFOLKOffice code N00189541810R701

10 / Reading the Contract

How should this award record be interpreted?

Read the PIID as a transaction history, not as a single purchase price. Net obligations combine the base action with later increases, reductions, corrections, and deobligations recorded under the same contract.

01

Verify the buyer

Agency and office identify who manages the procurement relationship.

02

Follow modifications

Each action can change funding, scope, dates, or administrative terms.

03

Compare the market

Use NAICS, PSC, and the contractor profile to identify related buyers and competitors.