01 / Contract Profile
N3220524C4090 Federal Contract Award
Agency code 1700
ADVERTISING AND RECRUITING SERVICES
02 / Contract Size and Status
What is the recorded size and timing of this contract?
03 / Spending Trend
N3220524C4090 contract spending by fiscal year
Annual net obligations across the complete period available for this agency and PIID, from the first recorded fiscal year through the latest contract action.
Latest fiscal year obligations$1.89M
FY 2026Net obligationsComplete recorded range
| Fiscal year | Net obligations | Actions | Change |
|---|---|---|---|
| FY 2023 | $876.4K | 1 | — |
| FY 2024 | $4.83M | 3 | +451.3% |
| FY 2025 | $5.47M | 7 | +13.2% |
| FY 2026 | $1.89M | 3 | −65.4% |
04 / Federal Buyer
Which organization manages this contract?
| Department | Contracting agency | Contracting office |
|---|---|---|
| DEPT OF DEFENSE | DEPT OF THE NAVY | MSCHQ NORFOLK |
05 / Contractor
Who holds this federal contract?
MEDIACROSS, INC.
UEI TEK7E5E13CD9 · CAGE 1S6U4
06 / NAICS Industries
Which industries classify this contract?
| Code | Description | Obligations | Actions | Share |
|---|---|---|---|---|
| 541810 | ADVERTISING AGENCIES | $13.07M | 14 | 100.0% |
07 / Products and Services
What products or services were purchased?
| Code | Description | Obligations | Actions | Share |
|---|---|---|---|---|
| R701 | SUPPORT- MANAGEMENT: ADVERTISING | $13.07M | 14 | 100.0% |
08 / Place of Performance
Where is the work recorded?
NORFOLK, NORFOLK CITY, VIRGINIA, UNITED STATES
ZIP 235112417
09 / Contract Actions
What modifications and obligations were recorded?
| Signed date | Modification | Obligation | Contracting office | NAICS | PSC |
|---|---|---|---|---|---|
| Apr 30, 2026 | P00013 | $473.1K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Mar 24, 2026 | P00012 | $473.1K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Feb 2, 2026 | P00011 | $946.3K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Dec 22, 2025 | P00010 | $473.1K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Sep 24, 2025 | P00009 | $953.2K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Jul 16, 2025 | P00008 | $2.70M | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Mar 10, 2025 | P00007 | $1.80M | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Mar 6, 2025 | P00006 | -$1.35M | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Feb 13, 2025 | P00005 | $449.3K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Jan 28, 2025 | P00004 | $449.3K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Dec 20, 2024 | P00003 | $449.3K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Jun 28, 2024 | P00002 | $2.63M | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Feb 21, 2024 | P00001 | $1.75M | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
| Nov 14, 2023 | Base action | $876.4K | MSCHQ NORFOLKOffice code N32205 | 541810 | R701 |
10 / Reading the Contract
How should this award record be interpreted?
Read the PIID as a transaction history, not as a single purchase price. Net obligations combine the base action with later increases, reductions, corrections, and deobligations recorded under the same contract.
Verify the buyer
Agency and office identify who manages the procurement relationship.
Follow modifications
Each action can change funding, scope, dates, or administrative terms.
Compare the market
Use NAICS, PSC, and the contractor profile to identify related buyers and competitors.