01 / NAICS Market Profile
NAICS 511191 Greeting Card Publishers Federal Contracts
North American Industry Classification System code 511191
Federal contract activity classified under Greeting Card Publishers across FY 2012–FY 2018. Net obligations include both new obligations and subsequent deobligations.
02 / Market Size
How large is the NAICS 511191 federal market?
03 / Spending Trend
NAICS 511191 contract spending by fiscal year
Annual obligations, activity, and participation across the same FY 2012–FY 2018 profile window.
| Fiscal year | Obligations | Actions | Vendors | Customers | Change |
|---|---|---|---|---|---|
| FY 2012 | $58.1K | 8 | 4 | 4 | — |
| FY 2013 | $18.7K | 4 | 3 | 3 | −67.9% |
| FY 2014 | $6.0K | 6 | 3 | 3 | −67.9% |
| FY 2015 | $20.9K | 3 | 2 | 2 | +248.1% |
| FY 2016 | $26.4K | 5 | 4 | 4 | +26.7% |
| FY 2017 | $22.5K | 2 | 2 | 2 | −14.7% |
| FY 2018 | $7.6K | 2 | 1 | 1 | −66.1% |
04 / Top Federal Customers
Which federal agencies buy most in this industry?
Ranked by net obligations during FY 2012–FY 2018.
| Federal customer | Code | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|
| DRUG ENFORCEMENT ADMINISTRATION | 1524 | $107.0K | 10 | 2 | 66.8% |
| VETERANS AFFAIRS, DEPARTMENT OF | 3600 | $43.8K | 5 | 2 | 27.3% |
| FEDERAL BUREAU OF INVESTIGATION | 1549 | $7.6K | 2 | 1 | 4.8% |
| U.S. COAST GUARD | 7008 | $6.0K | 2 | 1 | 3.7% |
| STATE, DEPARTMENT OF | 1900 | $4.5K | 1 | 1 | 2.8% |
| DEPT OF THE NAVY | 1700 | $2.5K | 1 | 1 | 1.6% |
| PUBLIC BUILDINGS SERVICE | 4740 | $1.0K | 5 | 1 | 0.6% |
| OFFICE OF PROCUREMENT OPERATIONS | 7001 | $0 | 1 | 1 | 0.0% |
| NATIONAL OCEANIC AND ATMOSPHERIC ADMINISTRATION | 1330 | $0 | 2 | 1 | 0.0% |
| DEPT OF THE ARMY | 2100 | -$12.2K | 1 | 1 | -7.6% |
05 / Contracting Offices
Which contracting offices buy in NAICS 511191?
Ranked by net obligations during FY 2012–FY 2018.
| Office | Code | Agency | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|---|
| HEADQUARTERS-DRUG ENFORCEMENT ADMINISTRATION | DEAHQ | DRUG ENFORCEMENT ADMINISTRATION | $84.4K | 8 | 2 | 52.7% |
| 255-NETWORK CONTRACT OFFICE 15 | 00255 | VETERANS AFFAIRS, DEPARTMENT OF | $33.8K | 4 | 1 | 21.1% |
| HEADQUATERS | 15DDHQ | DRUG ENFORCEMENT ADMINISTRATION | $22.5K | 2 | 1 | 14.1% |
| 247-NETWORK CONTRACT OFFICE 7 | 00247 | VETERANS AFFAIRS, DEPARTMENT OF | $10.0K | 1 | 1 | 6.2% |
| DIVISION 1200 | 15F067 | FEDERAL BUREAU OF INVESTIGATION | $7.6K | 2 | 1 | 4.8% |
| HQ CONTRACT OPERATIONS (CG-912) | 00023 | U.S. COAST GUARD | $6.0K | 2 | 1 | 3.7% |
| AMERICAN CONSULATE KARACHI | 19PK40 | STATE, DEPARTMENT OF | $4.5K | 1 | 1 | 2.8% |
| NAVSUP FLT LOG CTR NORFOLK | N00189 | DEPT OF THE NAVY | $2.5K | 1 | 1 | 1.6% |
| ACQUISITION DIV/PROGRAM SUPPORT&CAPITAL PROJECTS | BV000 | PUBLIC BUILDINGS SERVICE | $1.0K | 5 | 1 | 0.6% |
| DEPT OF COMMERCE NOAA | 1305M5 | NATIONAL OCEANIC AND ATMOSPHERIC ADMINISTRATION | $0 | 1 | 1 | 0.0% |
06 / Top Vendors
Which contractors lead the NAICS 511191 market?
| Vendor | Obligations | Actions | Customers | Market share | Latest activity |
|---|---|---|---|---|---|
| REED ELSEVIER, INC. | $65.3K | 6 | 1 | 40.7% | Oct 26, 2016 |
| INFORMATION FOR PUBLIC AFFAIRS, INC. | $41.7K | 4 | 1 | 26.0% | Nov 1, 2012 |
| VA DEPARTMENTAL OFFICES | $33.8K | 4 | 1 | 21.1% | Sep 20, 2012 |
| XEROX CORPORATION | $10.0K | 1 | 1 | 6.2% | Sep 7, 2013 |
| SOUTHWEST DISTRIBUTION, INC. | $7.6K | 2 | 1 | 4.8% | May 7, 2018 |
| LAM DESIGN, LLC | $6.0K | 2 | 1 | 3.7% | Dec 9, 2015 |
| MISCELLANEOUS FOREIGN AWARDEES | $4.5K | 1 | 1 | 2.8% | Aug 28, 2016 |
| UNOFFICIAL NETWORKS | $2.5K | 1 | 1 | 1.6% | Jun 12, 2012 |
| BROWN, MASSEY, EVANS, MCLEOUD & HAYNSWORTH | $1.0K | 5 | 1 | 0.6% | Jan 13, 2014 |
| ILOR TWO, LLC | $0 | 1 | 1 | 0.0% | Oct 14, 2015 |
07 / Product and Service Mix
What products and services are purchased under NAICS 511191?
| PSC | Description | Obligations | Actions | Vendors | Share |
|---|---|---|---|---|---|
| R612 | SUPPORT- ADMINISTRATIVE: INFORMATION RETRIEVAL | $42.7K | 4 | 1 | 26.7% |
| R499 | SUPPORT- PROFESSIONAL: OTHER | $41.7K | 4 | 1 | 26.0% |
| J049 | MAINT/REPAIR/REBUILD OF EQUIPMENT- MAINTENANCE AND REPAIR SHOP EQUIPMENT | $33.8K | 4 | 1 | 21.1% |
| R702 | SUPPORT- MANAGEMENT: DATA COLLECTION | $22.5K | 2 | 1 | 14.1% |
| 3615 | PULP AND PAPER INDUSTRIES MACHINERY | $10.0K | 1 | 1 | 6.2% |
| 7630 | NEWSPAPERS AND PERIODICALS | $7.6K | 2 | 1 | 4.8% |
| 9905 | SIGNS, ADVERTISING DISPLAYS, AND IDENTIFICATION PLATES | $6.0K | 2 | 1 | 3.7% |
| 7530 | STATIONERY AND RECORD FORMS | $4.5K | 1 | 1 | 2.8% |
| T016 | PHOTO/MAP/PRINT/PUBLICATION- AUDIO/VISUAL | $2.5K | 1 | 1 | 1.6% |
| R699 | SUPPORT- ADMINISTRATIVE: OTHER | $1.0K | 5 | 1 | 0.6% |
08 / Buying Pattern
How does the government buy in NAICS 511191?
| Common action type | Obligations | Actions |
|---|---|---|
| PURCHASE ORDER | $160.3K | 29 |
| DELIVERY ORDER | $0 | 1 |
09 / Recent Contract Awards
What was awarded most recently in NAICS 511191?
| Award / PIID | Vendor | Signed date | Obligation | PSC | Agency / office |
|---|---|---|---|---|---|
| 15F06718P0003592 | SOUTHWEST DISTRIBUTION, INC. | May 7, 2018 | $388 | 7630 | FEDERAL BUREAU OF INVESTIGATIONDIVISION 1200 |
| 15F06718P0003592 | SOUTHWEST DISTRIBUTION, INC. | Feb 27, 2018 | $7.2K | 7630 | FEDERAL BUREAU OF INVESTIGATIONDIVISION 1200 |
10 / Market Interpretation
How should contractors evaluate this market?
Start with the spending direction
Compare annual obligations with actions and vendor participation. Growth driven by only a few large actions represents a different opportunity from broad, recurring demand.
Follow the actual buyers
Move from federal customers to contracting offices. Offices reveal where acquisition responsibility and recurring purchasing activity are concentrated.
Measure accessible demand
Use competition, small-business participation, incumbent vendors, and PSC mix before treating the full $160.3K market as addressable.