01 / NAICS Market Profile
NAICS 423920 Toy And Hobby Goods And Supplies Merchant Wholesalers Federal Contracts
North American Industry Classification System code 423920
Federal contract activity classified under Toy And Hobby Goods And Supplies Merchant Wholesalers across FY 2020–FY 2026. Net obligations include both new obligations and subsequent deobligations.
02 / Market Size
How large is the NAICS 423920 federal market?
03 / Spending Trend
NAICS 423920 contract spending by fiscal year
Annual obligations, activity, and participation across the same FY 2020–FY 2026 profile window.
| Fiscal year | Obligations | Actions | Vendors | Customers | Change |
|---|---|---|---|---|---|
| FY 2020 | -$48 | 1 | 1 | 1 | — |
| FY 2021 | $62.8K | 4 | 3 | 1 | +131,857.2% |
| FY 2022 | $76.8K | 4 | 3 | 2 | +22.4% |
| FY 2023 | $79.0K | 7 | 3 | 3 | +2.8% |
| FY 2024 | $41.0K | 4 | 3 | 3 | −48.1% |
| FY 2025 | $25.8K | 3 | 2 | 2 | −37.1% |
| FY 2026 | $144.1K | 3 | 2 | 2 | +458.6% |
04 / Top Federal Customers
Which federal agencies buy most in this industry?
Ranked by net obligations during FY 2020–FY 2026.
| Federal customer | Code | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|
| STATE, DEPARTMENT OF | 1900 | $311.7K | 13 | 5 | 72.6% |
| DEPT OF THE ARMY | 2100 | $42.1K | 1 | 1 | 9.8% |
| AGENCY FOR INTERNATIONAL DEVELOPMENT | 7200 | $38.3K | 4 | 1 | 8.9% |
| CENTERS FOR DISEASE CONTROL AND PREVENTION | 7523 | $35.9K | 1 | 1 | 8.3% |
| U.S. CUSTOMS AND BORDER PROTECTION | 7014 | $1.6K | 6 | 1 | 0.4% |
| FEDERAL EMERGENCY MANAGEMENT AGENCY | 7022 | -$48 | 1 | 1 | 0.0% |
05 / Contracting Offices
Which contracting offices buy in NAICS 423920?
Ranked by net obligations during FY 2020–FY 2026.
| Office | Code | Agency | Obligations | Actions | Vendors | Market share |
|---|---|---|---|---|---|---|
| U.S. EMBASSY DAKAR | 19SG20 | STATE, DEPARTMENT OF | $102.0K | 2 | 1 | 23.8% |
| U.S. EMBASSY COLOMBO | 19CE20 | STATE, DEPARTMENT OF | $100.2K | 5 | 2 | 23.3% |
| U.S. EMBASSY SAN JOSE | 19CS80 | STATE, DEPARTMENT OF | $81.3K | 4 | 1 | 18.9% |
| W6QM MICC-CARLISLE BARRACKS | W91QF0 | DEPT OF THE ARMY | $42.1K | 1 | 1 | 9.8% |
| USAID/GUINEA/SIERRA LEONE | 720675 | AGENCY FOR INTERNATIONAL DEVELOPMENT | $38.3K | 4 | 1 | 8.9% |
| CDC OFFICE OF ACQUISITION SERVICES | 75D301 | CENTERS FOR DISEASE CONTROL AND PREVENTION | $35.9K | 1 | 1 | 8.3% |
| U.S. EMBASSY CAIRO | 19EG30 | STATE, DEPARTMENT OF | $17.1K | 1 | 1 | 4.0% |
| U.S.EMBASSY GUATEMALA CITY | 19GT50 | STATE, DEPARTMENT OF | $11.1K | 1 | 1 | 2.6% |
| BORDER ENFORCEMENT CONTRACTING DIVISION | 70B03C | U.S. CUSTOMS AND BORDER PROTECTION | $1.6K | 6 | 1 | 0.4% |
| REGION 4: EMERGENCY PREPAREDNESS AN | 70FBR4 | FEDERAL EMERGENCY MANAGEMENT AGENCY | -$48 | 1 | 1 | 0.0% |
06 / Top Vendors
Which contractors lead the NAICS 423920 market?
| Vendor | Obligations | Actions | Customers | Market share | Latest activity |
|---|---|---|---|---|---|
| SAFE PLAY SOLUTIONS LLC | $102.0K | 2 | 1 | 23.8% | Sep 15, 2026 |
| MISCELLANEOUS FOREIGN AWARDEES | $92.3K | 5 | 1 | 21.5% | Oct 17, 2024 |
| RED ORANGE NORTH AMERICA INC. | $71.4K | 4 | 1 | 16.6% | Feb 24, 2022 |
| AD MAGIC INC | $42.1K | 1 | 1 | 9.8% | Jul 2, 2026 |
| DIGITIZED LOGOS INC | $38.3K | 4 | 1 | 8.9% | Nov 16, 2024 |
| PC VISION INC | $35.9K | 1 | 1 | 8.3% | Sep 18, 2024 |
| LANDSCAPE STRUCTURES INC. | $28.8K | 1 | 1 | 6.7% | Jun 13, 2021 |
| C & C INTERNATIONAL COMPUTERS & CONSULTANTS, INC. | $17.1K | 1 | 1 | 4.0% | May 25, 2021 |
| CAPRISECCA, VICKY | $1.6K | 6 | 1 | 0.4% | Mar 4, 2024 |
| WASTE PRO USA, INC. | -$48 | 1 | 1 | 0.0% | Jan 15, 2020 |
07 / Product and Service Mix
What products and services are purchased under NAICS 423920?
08 / Buying Pattern
How does the government buy in NAICS 423920?
| Common action type | Obligations | Actions |
|---|---|---|
| PURCHASE ORDER | $429.5K | 26 |
09 / Recent Contract Awards
What was awarded most recently in NAICS 423920?
| Award / PIID | Vendor | Signed date | Obligation | PSC | Agency / office |
|---|---|---|---|---|---|
| 19SG2026P0873 | SAFE PLAY SOLUTIONS LLC | Sep 15, 2026 | $0 | 7820 | STATE, DEPARTMENT OFU.S. EMBASSY DAKAR |
| 19SG2026P0873 | SAFE PLAY SOLUTIONS LLC | Sep 10, 2026 | $102.0K | 7820 | STATE, DEPARTMENT OFU.S. EMBASSY DAKAR |
| W91QF026PA018 | AD MAGIC INC | Jul 2, 2026 | $42.1K | 7820 | DEPT OF THE ARMYW6QM MICC-CARLISLE BARRACKS |
10 / Market Interpretation
How should contractors evaluate this market?
Start with the spending direction
Compare annual obligations with actions and vendor participation. Growth driven by only a few large actions represents a different opportunity from broad, recurring demand.
Follow the actual buyers
Move from federal customers to contracting offices. Offices reveal where acquisition responsibility and recurring purchasing activity are concentrated.
Measure accessible demand
Use competition, small-business participation, incumbent vendors, and PSC mix before treating the full $429.5K market as addressable.